Executive Team

Zur Feldman

Chairman

Zur has over 20 years of executive experience working with high-tech, high-growth companies and venture capital firms. His experience spans start-ups to billion dollar corporations.

Prior to joining WeFi, Zur Feldman was a venture partner in Pitango, Israel's largest VC firm, where he focused on various investment initiatives in public and matured companies.

Prior to Pitango, Zur Feldman was selected by Microsoft, Echostar, Gilat and ING to co-found and lead StarBand Communications Inc., the first high-speed two-way consumer satellite broadband service in the world. He served as Chairman and CEO for the next 5 years and created a "new category" of satellite Internet services, serving tens of thousands of customers living in rural areas across the US, Central America, Mexico and Canada.

For the 13 years prior to joining StarBand, Zur served in different Senior Executive positions at Packard Bell Electronics. As the Executive Vice President of Operations, Zur managed a massive relocation of Packard Bell's HQ operations following the Northbridge earthquake in 1995 - resulting in the largest PC manufacturing facility in the world, housed under a singe roof. While at Packard Bell, Zur led the integration efforts for several acquired companies including; Zenith Corp. and NEC USA Corp.

Zur Feldman is a graduate of the Harvard Business School program for Senior Executives, the Stanford University Graduate School of Business and Management for Executives and of the Business and Management program at UCLA, CA. Zur holds a B.A. in Photojournalism, TV Broadcasting and Communications from New York University, N.Y.

Shimon Scherzer

Co-founder

Shimon Scherzer has over 20 years of experience in the cellular sector with specific expertise in cellular network performance and radio technologies. Shimon has managed programs and R&D efforts in theses fields both as a Captain in the military and as a senior executive and founder of technology companies.

Prior to founding WeFi, Shimon founded Kiwi Networks. Kiwi Networks developed radio interference resistant communication links. Kiwi Networks was acquired by Colubris Networks. Prior to Kiwi, Shimon founded Adaptive Telecom which built smart antenna solutions for CDMA base stations. Adaptive Telecom was acquired by Metawave Communications.

Shimon is the inventor of more than 25 patents. He holds a BScEE from the Technion - Israel Institute of Technology.

Uri Neeman

VP Business Development

Uri is responsible for WeFi’s worldwide Business Development and Sales Activities.

Uri has over 18 years of executive experience in Business Development, Sales and Marketing, working with High-Tech Companies and start-ups in the Telecommunications domain.

Before joining WeFi, Uri was EVP Business Development Sales & Marketing at ITS Telecom, a leading Telecom equipment provider. Prior to ITS, Uri held VP positions at Comverse, Visonic Networks, Packet Technologies (a security Chip provider acquired by TI) and as Director of Business Development & Sales at RADLinx (a Fax over IP pioneer acquired by VocalTec).

Uri is a graduate of the Recanati School of Business Management TEP (Top Executive Program), majoring in International Marketing and holds a BA in Business Development from Jerusalem University Business School. Uri Served as Captain in the IAF (Israeli Air Force).

Tamir Scherzer

Co-founder, VP Research and Development

Tamir Scherzer brings 15 years of experience in communications engineering to WeFi. Prior to joining WeFi, Tamir led the System and Architecture team at Modemart, a 3G cellular chip company which was acquired by Agere. Before, Modemart, Tamir was a product manager and researcher at Paragon Communications, which developed high-efficiency cellular base-station amplifiers. Prior to Paragon, Tamir led large communication engineering teams as a Captain in the IDF Intelligence Core.

Tamir holds MScEE and BScEE degrees from the Technion - Israel Institute of Technology.

Amit Shaked

VP Marketing and Distribution

Amit brings more than 19 years of technology management, marketing and product development leadership to the WeFi management team. Amit leads WeFi’s marketing, product vision and drives the worldwide distribution of WeFi products.

Prior to joining WeFi, Amit was General Manager and VP of Product Technologies at SmartShopper.com, a spin-off from Hotbar.com, which was acquired by Zango. Before Hotbar, Amit served as VP R&D for Finjan Software, a prominent web content security company. Prior to Finjan, Amit served as G.M. and VP R&D at SoftWatch, a pioneering e-health company (acquired by eWave), was co-founder and VP Products of Enbaya, developer of 3D graphics compression and streaming technologies, and CTO of Composit Communications.

Amit served 6 years as a technical officer in the IDF Military Intelligence, ranking as Major (in reserve). Amit holds M.Sc and B.Sc. in Computer Science and Mathematics from Tel Aviv University.